Google Chrome All Set to Get Better at Tackling Autoplay Videos on Web

Prayank

Google is aiming to make the lives of internet users a little less annoying with the new Chrome browser update that’ll try to curb autoplay media on websites that will either not play at all or play only if there is no sound.

Google Chrome

Autoplay videos and audios on a website can get irritating at times. Imagine trying to read a news article peacefully when all of a sudden audio starts playing in the background — irritating right?

Google is trying to fix this issue in the Chrome 64 update, which will give users more control over audio by ensuring that the autoplay is only allowed when either there is no sound or the user is interested in the media.

“Autoplay can make it faster and easier to consume on the web. However, one of the most frequent user concerns is unexpected media playback, which can use data, consume power, and make unwanted noise while browsing,” the company noted.

Disable Audio for Individual Sites

Google also added that Chrome 63 will get an additional option, which lets users disable audio completely for individual sites.

Once the site is muted, it will continue being so in the following browsing sessions too until the users want it otherwise.

“This will allow autoplay to occur when users want media to play, and respect users’ wishes when they don’t. These changes will also unify desktop and mobile web behavior, making web media development more predictable across platforms and browsers.”

The new auto play blocking feature is expected to roll out in January 2018. Earlier this year in June, Google had announced that they’ll be rolling out a built-in ad blocker for Chrome early next year. The ad-blocker feature was later also seen on Google Chrome Canary.

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Prayank

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Prayank

Bike enthusiast, traveller, ManUtd follower, army brat, word-smith; Delhi University, Asian College of Journalism, Cardiff University alumnus; a journalist breathing tech these days.