Kaspersky Lab Launches Internet Security Campaign in Asia Pacific


The internet is fast evolving into a necessity as it enables and interconnects various products that we use on a daily basis — be it the e-commerce websites, social media or our work emails and much more. And since our life these days is so connected to the internet, it’s important to focus on security on the internet too.


Towards this end, to educate and inform the public about safety on the internet and how to avert common mistakes, Russian cyber security firm Kaspersky Lab launched a campaign in the Asia Pacific (APAC) region on Monday.

The campaign, called ‘Goondus Awards’, has called out for submissions from public related to mistakes that they’ve witnessed on the internet that has led to a loss of reputation, finances, property or personal information of individuals.

“We want to educate people about safer Internet behaviours and to showcase real world examples of missteps leading to some form of loss or damage. While some stories may be humorous, the repercussions and damage were real and in some cases severe,” said Altaf Halde, Managing Director, South Asia, Kaspersky Lab, in a statement.

The campaign aims to raise awareness regarding cyber security through sharing of personal experiences and stories of individuals who have faced security threats on the internet.

This will enable others to learn from their mistakes and help future generations on the internet to avoid making the same errors.

“With the ease of access to the Internet, users have developed a sense of complacency or even a mild form of naivety in their daily digital lives, potentially lending themselves to becoming victims of cyber crime,” the company said.

The internet has greatly integrated itself with our lives and online security should be deemed great importance by each individual or else they are putting their financial as well as personally identifiable information at great risk.

(With inputs from IANS)

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Bike enthusiast, traveller, ManUtd follower, army brat, word-smith; Delhi University, Asian College of Journalism, Cardiff University alumnus; a journalist breathing tech these days.