Twit­ter is Shut­ting Down Snap­py TV, Shift­ing Fea­tures to Media Studio


Twitter is reportedly shutting down SnappyTV, a free platform for live clipping, editing and distribution of video content and is integrating its features into the company’s Media Studio.

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Media Studio is Twitter’s platform for its business and power users, allowing them to upload, schedule and manage tweets containing media and now they’ll also be able to edit the media too.

Twitter has been on an overhaul for the past one year as the micro blogging website had started witnessing a slump in its growth and has made a lot of changes including cracking down on trolls and cyber bullies.

“I’m not sure if you’ve head but we are winding SnappyTV down and shifting key features to Media Studio so there is one destination to create, cut, share and monetise video,” a Twitter employee told TechCrunch.

In addition to adding features from Snappy TV, the Media Studio will also get support for SRT (subtitle) files, which was missing from both Twitter and SnappyTV.


Right now it is hard to say whether or not the sharing feature on SnappyTV that made it possible for users to share their clips across multiple platforms will be made available in its Media Studio or not.

The integration of SnappyTV’s rich features directly into the micro-blogging site will make it easier for users to create, edit and post videos from live events such as concerts or matches as well as news clips or a random funny clip. This enables people to share things as they happen and in a presentable manner.

Earlier this year, Twitter had also announced the shut down of Vine — a platform which allowed users to create 6-second long video clips.

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Bike enthusiast, traveller, ManUtd follower, army brat, word-smith; Delhi University, Asian College of Journalism, Cardiff University alumnus; a journalist breathing tech these days.