The San Fransisco-based social media network drew a lot of flak from public last year due to their failure to address abuse on their platform as well as their slow reactions to reports.
On Tuesday, Twitter’s CEO Jack Dorsey and VP Engineering, Ed Ho announced that they will be bringing in several changes to the platform in order to handle abuse reports better as well as take care of repeat offenders too.
Twitter will now receive more regular updates in order to make it a safer community.
“We’re taking a completely new approach to abuse on Twitter. Including having a more open and real-time dialogue about it every step of the way,” Jack Dorsey tweeted.
Talking to the Twitterati, Ed Ho acknowledged that the company hasn’t been consistent with their updates or in solving customer grievances and promised that 2017 will be a lot different as the company aims to move push out updates at a quicker pace.
“Now we’re thinking about progress in days and hours, not weeks and months. We’ll be rolling out a number of product changes in the days ahead. Some changes will be visible and some will be less so,” tweeted Ed Ho.
The company’s heads have promised that they’ll be shifting their primary focus to make Twitter a safe place and won’t be delaying updates like last year.
The company will also heed to customer grievances and will keep working on improving the user’s experience until and unless people are happy with the changes.
“Making Twitter a safer place is our primary focus and we are now moving with more urgency than ever,” Ed Ho added.
This week, members of the Twitterati should also expect an update from the social network that will look into fixing the mute/block feature and will also work towards ‘stopping repeat offenders from creating new accounts’.
In addition to making the platform a safer place for people to interact, Twitter will also be updated with several new features in the coming months.
The year 2016 was a bumpy ride for the social media network service as a major acquisition deal fell apart, and with their stand against trolls, the company is now trying to find its footing in 2017 by making their platform more user-friendly.